The Wild Adventure: How a .US URL Helps One Hear the Call of the Wild

August 09 2019

Authored by: .US Team 2 Minute Read


The Wild Adventure is a men’s fly fishing adventure retreat located on a privately owned 1,100-acre ranch wilderness preserve on the Madison River in majestic Montana. The expansive property stretches across 1.5 miles of the Madison River and also has seven pristine private lakes. The lodge hosts groups of men from all over the United States looking for a connection to something tangible in the digital age, for a deeper connection to their environment and religion. The Wild Adventure prides itself in providing an authentic experience through sport and outdoor recreation. Participants float the Madison River two days and fish the property’s lakes with top professional guides for two days. Each day winds down with a tremendous dinner prepared by a Cordon Bleu-trained Wild Chef and daily group discussions. All Wild Adventurers read the book Wild at Heart by John Eldredge, which the group discussions use as source material to discuss matters of life and God. The whole experience can center participants and give them a new appreciation for the experience we call Life.

The Wild Adventure finds itself in an interesting position in the 21st century: it’s a retreat that helps men disconnect from the 9-to-5 hustle and bustle of home, work and technology, yet it has to use the reach of the Internet and its .US domain name to market itself to potential participants. In this day and age, a digital presence is absolutely necessary for companies to survive and thrive. Audiences expect every business to be found online. The Internet is where everyone can be reached at any time, even men that are looking for a chance to get away from it all for a few days. The Wild Adventure’s .US domain allows it to reach those potential clients where they are spending their time online. 

The destination tourism industry is thriving in the Age of the Internet. People no longer require travel agents to plan and book their trips; they do everything themselves. So for self-sufficient men looking for authentic experiences, check out the different adventure options from The Wild Adventure at 

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